Privacy Policy

Last Update: 7/2/2025

Alinea Performance (“we,” “our,” or “us”) is committed to protecting your privacy and the confidentiality of your information. This Privacy Policy outlines how we collect, use, disclose, and safeguard your information when you visit our website, schedule services, or engage with any of our clinics or online platforms.


1. Scope of Policy

This Privacy Policy applies to all personal, contact, and health-related information collected through:

  • Our website (alineaperformance.com)

  • All affiliated location pages (e.g., /tampa, /cincinnati, etc.)

  • Our online forms, offers, and booking platforms

  • Any communication (email, SMS, phone, or AI voice) made by Alinea Performance or on our behalf

This policy applies to all clinics under the Alinea Performance brand, including those in Tampa, Baton Rouge, Cincinnati, and any future locations.


2. Information We Collect

We may collect the following categories of information:

A. Personally Identifiable Information (PII)

  • Name

  • Email address

  • Phone number

  • Mailing address

  • Insurance or payment data (if voluntarily provided)

B. Health-Related Information

  • Reason for visit or inquiry

  • Self-reported symptoms or conditions

  • Appointment history or preferences

This may be considered Protected Health Information (PHI) under HIPAA.

C. Technical Information

  • IP address

  • Browser and device type

  • Referring pages

  • Time of visit and actions taken

D. Marketing Interaction Data

  • Ad interactions (e.g., Google Ads, Facebook Ads)

  • Email/SMS engagement

  • Form submissions and campaign responses


3. Use of Your Information

We use your information for the following purposes:

  • To schedule and manage appointments

  • To provide you with relevant physical therapy and coaching services

  • To respond to your inquiries or requests

  • To send service updates, reminders, or offers

  • To personalize content and ads via platforms like Google or Meta (Facebook/Instagram)

  • To comply with applicable laws and regulations, including HIPAA and TCPA


4. Automated and AI-Driven Communications

By providing your contact information, you consent to receive SMS messages and/or phone calls from Alinea Performance, which may be delivered using automated dialing systems, pre-recorded messages, or AI-powered voice assistants.

These communications may be used to:

  • Help you claim a voucher

  • Schedule or confirm an appointment

  • Follow up on a service you expressed interest in

  • Share important health or service-related updates

You may opt out of automated communications at any time by following the opt-out instructions provided or contacting us directly.

5. Sharing of Information

We do not sell or rent your personal information. We may share your information only in the following cases:

  • With service providers who assist us (e.g., CRM, email, voice, or booking tools)

  • With your consent or at your request

  • To comply with legal obligations (e.g., court orders, subpoenas)

  • To enforce our Terms of Service or protect our legal rights

All vendors and tools we use to handle PHI or sensitive data are evaluated for HIPAA compliance where required.


6. Your Rights and Choices

Depending on your location and applicable law, you may have the right to:

  • Request access to your personal information

  • Request correction or deletion of your data

  • Withdraw your consent at any time

  • Request a copy of any PHI we maintain about you (if applicable under HIPAA)

To exercise any of these rights, please contact us at support@alineaperformance.com.


7. HIPAA Notice of Privacy Practices

While this Privacy Policy is intended for website users and general visitors, individuals receiving care from Alinea Performance are also subject to our HIPAA Notice of Privacy Practices, available upon request. We take your health data seriously and apply industry-standard safeguards.


8. Data Security

We use reasonable administrative, technical, and physical safeguards to protect your personal and health-related data. This includes encryption, secure form submissions, role-based access, and staff training.


9. Cookies and Tracking

We use cookies and similar technologies (e.g., Google Analytics, Meta Pixel) to analyze website usage and personalize advertising. You may disable cookies via your browser settings, although this may impact website functionality.


10. Children’s Privacy

Our services are not intended for individuals under the age of 13. We do not knowingly collect personal information from children without verifiable parental consent.


11. Changes to This Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with the effective date at the top. We encourage you to review this policy periodically.


12. Contact Us

If you have questions or concerns about this Privacy Policy, please contact:

Alinea Performance

Email: support@alineaperformance.com

Phone: (813) 560 - 0635

Website: https://alineaperformance.com

Please note: Phone calls to Alinea Performance may be answered by an automated voice assistant to help direct your inquiry or assist with scheduling. You may request a callback or human support at any time during the call.

© 2024 Alinea Performance ® . All rights reserved.
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